Garth Rose & Associates


Are your customers satisfied? What is the demand for your product? Are you charging the "best" price? Seriously, are you charging the optimal price?
Well, do not wait to find out these answers when it is too late.

Let GARAI help get you the true profile of your target market by conducting a market survey as part of your general market research.

Before an entrepreneur makes the decision to start a particular business, or make the decision to expand the business, develop new products or services, and enter new markets, a market survey and related analysis must be conducted.

The market survey is important to determine:
  • The demographic profile of the target market.
  • The level of demand for the particular service or product
  • The purchasing power of the market
  • The market's psychographics
  • The market's competitiveness
The survey will also gather information on any specific data that an entrepreneur may seek in the determination of the business' market plan.

The staff of GARAI will, on your behalf, conduct all aspects of your market survey. This includes:
  • Constructing the relevant questionnaire
  • Conducting a random sample of the market profile to be determined
  • Coordinate the conduct of telephone, mail, or face-to-face interviews.
  • Coordinate focus group surveys
  • Collate research survey data
  • Analyze research data, and prepare report.
GARAI is adequately proficient in the methodology and techniques required to conduct market surveys. We have years of experience in conducting market surveys for several businesses located in the Caribbean and North America. These include insurance, banking, retail, telecommunication, media and food production businesses.

Our professional, experienced services are available to you to conduct market research surveys in any market in North America and the Caribbean.





 
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